How it works
Find URLs competing against each other in Google.
Authenticate with Google Search Console and select your property. No separate crawl needed - the analysis uses your existing GSC performance data.
See every query where multiple URLs are showing up in the same period, with each URL's impressions, clicks, and average position displayed side by side.
For each conflict, decide whether to consolidate pages, set a canonical, or add a 301 redirect. Export the list to share with your dev or content team.
Why use it
Find URLs competing against each other in Google.
When two URLs compete for the same query, backlinks and authority get split between them. Fixing cannibalization concentrates power on one page.
GSC shows one URL per query by default. The Cannibalization Checker digs through the full dataset to surface all competing URLs per query.
See which of the competing URLs gets more impressions and a better average position - that's your signal for which page to keep.
Conflicts are sorted by total impressions so you fix the high-traffic queries first, not low-volume ones that barely affect your site.
The conflict list exports cleanly with all the data a developer or content team needs to implement redirects or canonical tags without back-and-forth.
FAQ
Cannibalization Checker
No account needed for standalone tools. Google OAuth for GSC tools - read-only, no data stored.
Read-only OAuth ยท no payment ยท no data reselling