Drag the sliders to match your site. A 0.8% absolute CTR lift is what Searchlight users typically see after acting on the tool's signals.
Your numbers
Monthly Impressions
Total GSC impressions across all queries
36K
Current Average CTR
Site-wide click-through rate from GSC
2.5%
Value per Visitor (£)
Average revenue, lead value or ad RPM
£0.50
Model assumption: A 0.8 percentage-point absolute CTR improvement from acting on below-benchmark queries surfaced by Searchlight's CTR Finder and Opportunity Finder.